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Donor Relationship Management with Trio

Marketing ToolsMany channels, one goal

There are more communications channels than ever: broadcast, print, direct marketing, the Internet, etc. And while all can be effective, you need to know the right channel mix for your own unique marketing effort. Sugar’s built-in analytics can help give you a great overview of your program.

Fast lead integration

When your marketing pays off and you secure a contact, Trio makes it easy to incorporate that information into your DRM system, so that the proper team or individual can follow up to secure the commitment.

Constant ContactConstant Contact: E-mail made easy

Put your message right into your audience’s in-box with Constant Contact. Whether you want to create a survey, send an invitation, or just keep in touch, now it’s easy to build professional-looking e-mail communications. Check it out, here.

Benchmarking

Benchmarking allows you to track the effectiveness of various marketing efforts over time. Compare current campaign strategies against historical data, and adjust your marketing accordingly. Identifying trends and successful strategies is easy with Trio.

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