‘Tis the season for giving, and no one knows that better right now than the nonprofits who participated in Georgia Gives Day 2016.
On Thursday, Nov. 17, we joined forces with the Georgia Center for Nonprofits to help hundreds of organizations earn a record-breaking $3.9 million in just 24 hours. That fundraising spike was driven by our highly publicized Georgia Gives Day event.
Our company has been a pioneer in the world of online fundraising, and the Georgia Gives Day 2016 collaboration is no exception. Since the annual event began in 2012, Georgia Gives Day has raised over $12 million to date.
As one of Click & Pledge’s GiveBig® initiatives, Georgia Gives Day is a limited-time donation event that ushers in tens of thousands of donors to give to their preferred state charity. By giving donors a central hub to give to specific charities, nonprofits can focus their time on raising awareness and publicizing the one-day event throughout the state.