Why Search Ads Are a Waste of Nonprofit Resources - And What to Do Instead In the early 2000s, I gave a talk arguing that search engines were not intelligent. They couldn't tell you who George Washington was. They could only give you links - ten [...]
Although government funding often is part of the equation, the vast majority of U.S. nonprofits significantly rely on donations to function. While an unlikely newsflash for most readers, this reality has multi-layered implications that need to be considered before [...]
New Tax Laws and 2025 Year-End Giving Newsflash for your donors: Now may be the time to give big. The One Big Beautiful Bill Act (OBBBA), passed in July 2025, spells changes for the relationship charitable donations will have [...]
To celebrate her 90th birthday, our team got the privilege of chatting with Clare Durst of Midcoast Senior College in Maine. Clare is a classroom cohost for the senior college, and she’s been working in the technology and nonprofit worlds [...]
Nonprofits Say Please. But Do We Still Have to Say Thank You? The art of the thank you isn’t dead, but it hasn’t frozen itself in time either. As it turns out, our expectations for how to give and receive [...]
It was one time (the first time). There you are – minding your own business, doomscrolling in the comfort of your nice warm bed after a long day at the office and a pile of dirty dishes. You click on [...]
Donors don’t always realize that these programs exist, and if they are aware, they’re not familiar with the guidelines on how to submit a request.
It was one time (the first time). There you are – minding your own business, doomscrolling in the comfort of your nice warm bed after a long day at the office and a pile of dirty dishes. You click on [...]
The fundraising ask can be hard…especially now. Budget cuts. Job loss. Tariffs. Debt. Inflation. If you’re reading this article, that’s a pretty good indication you’re not living under a rock. And if you’re not living under a rock, chances are [...]
Click & Pledge started 20 years ago as a small project to help a local United Way accept online payments… Over the years, we have grown to proudly serve tens of thousands of customers on five continents around [...]
