Just as poor Web navigation features create an unwelcoming experience, poorly-designed mobile versions of websites can be equally frustrating for visitors looking for information.
In terms of visual layout, mobile optimization might now be the most important element for any Web designer to consider. More and more potential donors will not only search for your organization on their mobile devices, they’ll want to engage with you there too.
Most site builders already optimize pages for mobile viewing, but it’s still crucial to check that your site generally follows a simple vertical layout.
A good mobile version of your site should distill your visual identity into an even bolder and more simplified form. Be sure to retain an intuitive drop-down navigation system and simple embedded features like email subscriptions, donation buttons, and matching gift search features.
If you’re in search of a site builder that prioritizes mobile optimization and other elements that are crucial to user experience, check out a list of the top site builders for nonprofits from DNL OmniMedia.